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Jay-Z is the king of subliminal disses. Most of the time, rappers and fans have to dissect his lyrics trying to figure out who he is going at. But Hov obviously wasn't too worried about MC Hammer replying back to his diss on Kanye West's "So Appalled" record, because he mentioned him by name.
“Hammer went broke so you know I'm more focused. I lost 30 mill, so I spent another 30 / ’cause unlike Hammer, 30 mill can’t hurt me.” Jigga spit on the track.
Well, Hammer was listening and he's heated. Replying to Jay, both on Twitter and on film by releasing a video showing him hitting a punching bag
"Warming up... all substance.. no hype... What's the rhyme that can make you tough??? Yeah.. Ok... thats what I thought.. Slap the taste out them #HellBoys mouths... #IamHammer," is written in the video description.
"Hellboy" is the nickname Hammer has given Jay-Z, possibly referring to rumors that Hov is a satanist.
Hammer became famous and wildly popular in the late 80's and early 90's with songs like "U Can't Touch This."
He made millions, and then lost most of it due to bad investments and lavish spending that included a $12 million dollar crib. So that Jigga line has got him feeling like he's gotta fight back....literally.
This is a strange beef. Check out Hammer, who recently became an MMA promoter, going at his punching bag (Jigga) in the video below.