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Dodge Ram's tribute to farmers (top left) and a GoDaddy.com ad featuring Bar Refaeli kissing a nerdy 'IT guy,' (bottom right) were among the most-talked about TV spots to emerge from the big game. Other ads included Psy starring in a new commercial for Wonderful Pistachios (top right) and Parks And Recreation star Amy Poehler tries to seduce a Best Buy employee in their ad (bottom left).
After the Super Bowl drew to a nail-biting finish on Sunday night with victory for the Ravens, all that was left to discuss was the good, the bad and the ugly of the ads.
The most discussion surrounded Volkswagen's 'happy Jamaican' ad, a spot from the Church of Scientology, the Dodge ad featuring a speech 'God made a farmer' and Oreo's quick thinking to turn the Superdome power cut to their advantage with a Twitter ad reading: 'You can still dunk in the dark.'
The celebrity count was expectedly high. Bar Refaeli and character actor Jesse Heiman shared a lingering kiss in the ad for godaddy.com. According to the website, it took the supermodel and Heiman 45 takes to get the kiss just right.
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Celebrity endorsement: Bar Refaeli kisses actor Jesse Heimann for godaddy.com
A-list advertising: Seth Rogen and Paul Rudd starred in Samsung's ad for the 'next big thing'
Grandeur: The Dodge ad had a cinematic quality and used a 1978 speech from radio broadcaster Paul Harvey entitled 'God Made A Farmer'
In the final quarter, Paul Rudd and Seth Rogen and a brief appearance from LeBron James got the laughs for Samsung's 'next big thing'.
Kate Upton made a brief appearance in the big Benz ad in a rather demure cocktail dress. Parks and Recreation star Amy Poehler made the best of her comedy credentials as she tries to seduce a Best Buy employee in their $4million spot.
Budweiser pulled out all the stops, spending $20million on their ads including one featuring Zoe Saldana and Stevie Wonder.
Volkswagen's 60-second ad struck a controversial note which featured a white actor who is apparently so happy that he owns one of the company's cars that he speaks with a Jamaican accent as he tries to cheer up others in his Minnesota office.
The 60-second spot, which cost the car maker $8 million to air during the game, has struck many has being offensive since it suggests that all people in the Caribbean are relaxed and don't feel stress.
The German car company attracted claims of racism over the accents. During a segment Monday on CNN's Starting Point with Soledad O'Brien, New York Times columnist Charles Blow blasted the ad.
He's gone nuts! Psy stars in a new commercial for Wonderful Pistachios
Funny girl: Parks And Recreation star Amy Poehler tries to seduce a Best Buy employee in their ad
King of ads? Budweiser pulled out all the stops with an ad featuring Zoe Saldana and Stevie Wonder
'I don’t like it all,' he said during the roundtable discussion. 'It’s like blackface with voices. I don’t like that.'
Tim Mahoney, executive vice president and chief marketing officer for Volkswagen of America, said that the company consulted with 100 Jamaicans and used a dialect coach on-set to ensure that the accents were accurate.
'We obviously did our homework to make sure that we weren’t offensive,' he added.
The Sodastream ad aired at 10.15pm (EST) despite earlier suggestions that it had been due to be left out of the line-up because it challenged the big soda brands Pepsi and Coca-Cola.
Several ads competed for tear-jerking moment of the night. Dodge's cinematic ad using radio broadcaster Paul Harvey's speech from 1978 'God Made A Farmer'.
The dialogue was accompanied by artistically shot stills of farming families across the U.S., plowing the land and tending cattle. The ad immediately began trending on Twitter.
Controversy: The Volkswagen owner, center, is so apparently happy about his car that he feels compelled to speak in a Jamaican accent
On the bandwagon: Oreo quickly posted ads to Facebook and Twitter working the Superdome power cut to their advantage
Winging it: Oreo posted a picture of the snack with the Baltimore Ravens colors as the creme center
Oreo got major kudos across the advertising world for quickly jumping on the power cut at the Superdome.
The cookie company posted a picture to Facebook and Twitter of an Oreo against a darkened background with the words 'You can still dunk in the dark' minutes after the lights went out in New Orleans.
They later posted an Oreo with the cream center in Ravens' colors after the Baltimore team narrowly beat the San Francisco 49ers, 34 -31.
Bud Light, Journey
Milk, Got Milk?
Sketchers, Go Run
Budweiser Black Crown, Celebration
Calvin Klein, Concept
Kia, Space Babies
Coke, Security Camera
M&Ms, Love Ballad
The NFL, Leon Sandcastle
Jeep, Whole Again
Dodge Ram, Farmer
Samsung, The Next Big Thing
Hyundai, Epic Playdate with the Flaming Lips
Best Buy, Asking Amy
Doritos, Goat 4 Sale
GoDaddy.com, Sexy Meets Smart
Budweiser Black Crown, Coronation
Volkswagen, Get In. Get Happy.
Pepsi Next, Party
Oreo, Cream or Cookie?
Doritos, Fashionista Daddy
Taco Bell, Viva Young
Century 21, Wedding